SEO: March 2010 Archives

SEO continues to rapidly evolve, and with it so do bad SEO ideas. Focusing on keyword meta tags, keyword stuffing, and hoarding PageRank are some of the bad SEO oldies but goodies. Here's another golden oldie: buying links from hundreds of cheap directories.

All of these ideas may have worked at one time, but that was when the search engines were newborn babies and those who didn't cheat were at a real disadvantage. Over time, the search engines have grown up and now they do a much better job of dealing with spam techniques. These sorts of bad ideas have fallen by the wayside, except among those who know little about SEO.

see the full story at:http://searchenginewatch.com/3639869

 

 

 

SEO or PPC, which is better? That was one great debate at SES London which included excellent arguments from the SEO camp, followed by a strong defense for PPC - before Fantomaster decided that there's no need to worry about the rules, as black hat is the way forward!

There's a growing divide between online marketers who enjoy organic search and those who prefer paid search. So what do your preferences say about you?

Do you enjoy hours spent analyzing search terms and bidding on long tail PPC keywords that squeeze an extra 20 percent return out of your budget? Or do you prefer to add lasting value to a Web site over the long term, gradually building authority through clever content and inching your way to the top of the natural search results?

See the full story at: http://searchenginewatch.com/3639692

I was reading a blog post from John Andrews about a test that Google is running in the Nordic regions, and the news was a bit shocking...at least, initially.

If you're in the region, and have a Google Webmaster Tools account, you can submit a request to be included within an SEO site clinic that Google staffers will provide. Right now, they are only looking for four participants/Web sites.

Here's what is mentioned on Google's "Inside AdWords" blog post for this region:

A site clinic is where we go through the website you submit, provide feedback on them and share tips on how they can improve. This could make them better geared toward search engines, which will give better results in such as Google search. Hopefully, the work could lead to increased visibility for their website.

See the full story at: http://www.clickz.com/3636505

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About this Archive

This page is a archive of entries in the SEO category from March 2010.

SEO: February 2010 is the previous archive.

SEO: April 2010 is the next archive.

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