As you work toward a program of building links to your site, one important factor to consider is "who" will be doing the work.
According to Sage Lewis's "Re-Thinking Link Building" column, many businesses resort to letting their interns take care of link building. Others outsource the task. Clearly, people think this job is tedious and trivial.
Lewis correctly suggests dropping the term "link building" because it implies "quantity over quality." It's important to focus instead on the idea of reaching out to others and building quality connections that make sense.
Concentrate on offering something of value to the online community/industry to demonstrate why they should visit your site. Would you leave that job to an intern? Keep this in mind as you read these other link building ideas.
See the full story at: http://searchenginewatch.com/3635922
According to Sage Lewis's "Re-Thinking Link Building" column, many businesses resort to letting their interns take care of link building. Others outsource the task. Clearly, people think this job is tedious and trivial.
Lewis correctly suggests dropping the term "link building" because it implies "quantity over quality." It's important to focus instead on the idea of reaching out to others and building quality connections that make sense.
Concentrate on offering something of value to the online community/industry to demonstrate why they should visit your site. Would you leave that job to an intern? Keep this in mind as you read these other link building ideas.
See the full story at: http://searchenginewatch.com/3635922
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