Display advertising is on the ropes, search engines frown upon text links and the FCC has a few choice words about sponsored posts. Why is everyone trying to keep affiliates down? They aren't... really. What you as an affiliate do have going for you is that networks and merchants are innovating, and looking beyond traditional affiliate models towards solutions like Pay-Per-Call. But how can you leverage that as an affiliate to turn a profit?
Affiliate Networks are jumping on the Pay-Per-Call bandwagon left and right. Back in early August, WM reported that Linkshare opened its Pay-Per-Call service. Commission Junction followed suit and now also offers a similar program. Just today, ShareASale is the latest to formally provide a Pay-Per-Call program and is doing so for all of its 2500 merchants (after an exclusive beta).
"Pay-per-call offers a great new revenue opportunity for both merchants and affiliates," said ShareASale CEO Brian Littleton in a press release issued earlier. "Affiliate marketing is no longer just online. Consumers who were more difficult to reach in a purely online environment are now a new audience for affiliates to target. The system is simple to set up, easy to use, and integrates with a merchant's traditional online initiatives."
See the full story at: http://www.websitemagazine.com/content/blogs/posts/archive/2009/11/11/can-you-profit-from-pay-per-call.aspx
Affiliate Networks are jumping on the Pay-Per-Call bandwagon left and right. Back in early August, WM reported that Linkshare opened its Pay-Per-Call service. Commission Junction followed suit and now also offers a similar program. Just today, ShareASale is the latest to formally provide a Pay-Per-Call program and is doing so for all of its 2500 merchants (after an exclusive beta).
"Pay-per-call offers a great new revenue opportunity for both merchants and affiliates," said ShareASale CEO Brian Littleton in a press release issued earlier. "Affiliate marketing is no longer just online. Consumers who were more difficult to reach in a purely online environment are now a new audience for affiliates to target. The system is simple to set up, easy to use, and integrates with a merchant's traditional online initiatives."
See the full story at: http://www.websitemagazine.com/content/blogs/posts/archive/2009/11/11/can-you-profit-from-pay-per-call.aspx
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