Akamai Technologies and Forrester announced the results of a survey on website performance and its correlation with an online shopper's behavior. What they found is that consumers are seemingly growing more impatient with slow loading web pages.
Results revealed that two seconds is the new threshold in terms of an average online shopper's expectation for a web page to load and 40 percent of shoppers will wait no more than three seconds before abandoning a retail or travel site.
See the full story at: http://www.websitemagazine.com/content/blogs/posts/archive/2009/09/14/e-commerce-web-page-response-times.aspx
Results revealed that two seconds is the new threshold in terms of an average online shopper's expectation for a web page to load and 40 percent of shoppers will wait no more than three seconds before abandoning a retail or travel site.
See the full story at: http://www.websitemagazine.com/content/blogs/posts/archive/2009/09/14/e-commerce-web-page-response-times.aspx
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