Search Engine Optimization in a Down Economy

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Unless you've been living under a rock for the past several months, you may have noticed that the economy stinks. This isn't just the case in the United States; this is a global financial crisis.

Even those of us who work in growth industries (as I would classify the SEO/ SEM industry) are affected.

It's been said for many years that you shouldn't cut marketing budgets in a down economy, because cheaper advertising gives you an opportunity to market your services more, and actually gain market share. In all of my years in marketing, I've seen very few examples of companies doing this.

See the full story at: http://searchenginewatch.com/3632988

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This page contains a single entry by Website Marketing published on April 8, 2009 8:05 AM.

3 Keys to a Successful Web Presence was the previous entry in this blog.

Taking a Small Business to the Big Time Through Search is the next entry in this blog.

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