Even in the age of hyper-personalization and geo-location in search, the number of inbound links pointing to your site is still the most important aspect of developing and securing top search engine positions. That's right, it's not about internal linking structure, keyword density or the presence or absence of title tags - it's about getting websites to link to yours. So how do you do that in 2009?
Link building hasn't really changed much over the years and it probably won't in 2009 either. Link building involves getting other Web sites to link to your site. The creativity we apply to link building however is what separates the high-rankers from the non-rankers. Think of link-building as a word of mouth recommendation; the more dramatic, compelling and interesting the recommendation, the more believable and attractive the proposition of visiting becomes for the user.
In the eyes of search engines, it's both the quality and quantity of recommendations that matter. It's not about making sure your site is worth a link (it is expected that our sites satisfies even the most critical user), it's about going out and getting them. That concept understood, let's look at few basic link building tactics you can (and perhaps should) employ in 2009.
See the full story at: http://www.websitemagazine.com/content/blogs/posts/pages/basic-link-building-tactics-and-resolutions-for-2009.aspx
Link building hasn't really changed much over the years and it probably won't in 2009 either. Link building involves getting other Web sites to link to your site. The creativity we apply to link building however is what separates the high-rankers from the non-rankers. Think of link-building as a word of mouth recommendation; the more dramatic, compelling and interesting the recommendation, the more believable and attractive the proposition of visiting becomes for the user.
In the eyes of search engines, it's both the quality and quantity of recommendations that matter. It's not about making sure your site is worth a link (it is expected that our sites satisfies even the most critical user), it's about going out and getting them. That concept understood, let's look at few basic link building tactics you can (and perhaps should) employ in 2009.
See the full story at: http://www.websitemagazine.com/content/blogs/posts/pages/basic-link-building-tactics-and-resolutions-for-2009.aspx
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